Cambridge United fans can prepare for the League One clash with Reading using the club's comprehensive matchday guide. The U's, currently sitting 6th in the table with 8 points from five games, welcome the Royals to the Cledara Abbey Stadium this Saturday for a 3pm kick-off. According to the guide published by Cambridge United, the Newmarket Road End is rapidly heading towards a complete sell-out, promising a vibrant atmosphere.
What time do things open on matchday?
The club's facilities will open in stages throughout the day. The Newmarket Road Club Store and Ticket Office are the first to open at 10am. Hospitality suites follow at midday. From 1pm, the turnstiles, BrewBoard Fan Zones, and the Junior U's Kids' Zone all become accessible to supporters. The Kids' Zone, situated at the front of the stadium on Newmarket Road, offers pre-game entertainment and First-Time Fan Certificates for junior supporters experiencing their first match. Woodgreen Pets Charity will also be present in the Kids' Zone.
What is the Junior U's Takeover?
A special feature of this fixture is a full Junior U's Takeover, where young fans will assume key matchday roles. The club has named seven children who will be helping out. Harrison Offord, aged 10, will be the Junior Photographer, while 13-year-old Lewis Piccaver serves as Junior Kitperson. Sonny Warrender (11) takes on commentary duties, and Lucy Bowran-Pavey (10) will be a Junior Safety Officer. Bella McNally, aged 9, is the Junior Stadium Announcer, her sister Maddison McNally (13) handles Junior Social Media, and Ruben Gyles, who is 7, will assist as a Junior Groundsperson.
Where can fans get food, drink, and merchandise?
The Cledara Abbey Stadium operates a cashless system inside concourses for food, drinks, and club merchandise. Cash is still accepted externally at the Club Shop, Ticket Office, and by mobile programme and 50/50 draw vendors. The 2026/27 merchandise collection, featuring the newest replica kits and official training gear, is available for collection. A new Back to School range launched this week. Extra retail kiosks are located in the Novus Main Stand, Mead Family Stand, and North Habbin for convenience. For refreshments, The Edge Café mobile coffee truck is parked outside the Club Store. BrewBoard Fan Zones in the Newmarket Road End, Novus Main Stand, and North Habbin will serve drinks for £5 between 1pm and 2pm. A fresh food stall is nestled between the NRE and Main Stand, while United Fried Chicken in the Novus Main Stand offers crispy tenders, cauliflower bites, and sauces. Abbey Gold and Camstar craft beers are on tap at all bars, with Beer Buses in the NRE and Habbin Fan Zones pouring a larger variety.
What family-friendly options are available?
The Mead Plant & Grab Family South Stand provides a dedicated family matchday experience. Within this area, Marvin's Snack Shack and Herbies Bakes are stationed for home fixtures. Younger supporters can pick up a Junior U’s Bingo Card, and there is a Marvin’s Post Box for leaving messages for the players. Cambridge United's next fixture is also at home, against the same Reading side who are 8th in the table, on September 12th. Fans can track the team's progress, including their current form of DWLDW and a goal difference of +1, on the club's standings and stats pages.
